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2x
Facebook Traffic Increase
100%
Tickets Sold
250%
Increase in Funds Raised
Nonprofit and Homeless Outreach
L.I.F.T.
L.I.F.T. (Loving Individuals Forming Transformations) supports people and families facing homelessness and related challenges in Greater Cleveland.

The Challenge
As a growing nonprofit, L.I.F.T. needed to communicate its mission and future plans while promoting events and inviting support. Donors and potential partners needed a clear understanding of the organization’s work and the specific ways they could contribute.
We connected L.I.F.T.’s five-year vision with immediate opportunities to give, attend events, and form partnerships. Our approach emphasized clear, practical messaging that conveyed the organization’s purpose while treating the people it serves with dignity.
RBGS supported fundraising communications, event materials, and outreach messaging around L.I.F.T.’s mission and plans for the future.
We translated the organization’s broader vision into specific invitations for donors, event participants, and potential partners. The materials helped explain why the work mattered and how supporters could take part, giving L.I.F.T. reusable content for its outreach.Our partnership grew beyond marketing when RBGS owner Zacharias Wray accepted an invitation to join the board, deepening his involvement in the organization’s mission and future.
The latest fundraiser marked an exciting milestone: for the first time, the event sold out before it began. The raffle also drew such enthusiastic participation that we ran out of tickets. Together, these results reflect strong community support and growing momentum for future fundraising efforts.

Discovery Call
30 min • Free

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